How SEO is important
SEO

How SEO is important

Many webmasters and business owners know (or at least they think they know) that they need SEO for their digital media. It will increase the visibility and value of a business and its assets, like a website for example. Why is SEO important? With the majority of internet traffic running through Google and other less […]

Can SEO be guaranteed?
SEO

Can SEO be guaranteed?

I’m just going to throw this out there, nobody can guarantee SEO results. Search engine algorithms are a closely guarded secret. We do our best to understand these algorithms but nobody knows for sure what they consist of. Because of this, it is impossible and irresponsible to guarantee a position on search engine results. Why […]

Which SEO techniques work?
SEO

Which SEO techniques work?

SEO is something that all businesses and website owners need to embrace as, without it, you’ll get lost in the crowd. To improve your websites traffic, leads and ultimately sales we must undertake 8 critical SEO tasks. Small changes to your website can drastically improve your Search Engine Optimisation. 1. Mobile Optimisation We start with […]

What are SEO Citations?
SEO

What are SEO citations?

An SEO citation is a reference to your business’s name, address and phone number. This can also be referred to as your NAP. Similar to backlinks, search engine giants such as Google, Bing and Yahoo! use these citations to verify your business and online authority. Unlike backlinks, a direct link to your website isn’t required […]

Which is better, SEO or PPC?
SEO

Which is better, SEO or PPC?

While search engine optimisation [SEO] and pay per click advertising [PPC] can both be used to generate traffic, there are benefits of choosing one over the other or using them together to generate website traffic – as I will now explain. Let’s start with SEO. Search engine optimisation [SEO] is a complicated process used by […]

Can SEO be automated?
SEO

Can SEO be automated?

Search engine optimization, or SEO, as it is popularly known by, is the process of getting your website or business to appear organically on popular search engines such as Google, Bing and Yahoo!. Time and time again I’m asked by bloggers, webmasters and business owners if the process can be automated. A short answer is […]

How can SEO improve web traffic?
SEO

Can SEO improve web traffic?

Did you know that more than 90% of website pages generate no organic traffic? Yes, you read that right. In fact, less than 1% of websites drive the majority of organic traffic online through search engines such as Google, Bing and Yahoo!. While I appreciate that you’ve probably come to the conclusion based on this […]